There was a time when the internet was a haven for bloggers who wanted to get their posts loved by the world. That was when the blogsphere was new and uncrowded – people could easily discover and read posts from the handful of bloggers then. But now that the internet is bursting with writers, each blogger has thousands of competitors. Standing out from the crowd is essential; thus, it is crucial to know how to write killer post content for your blog.
This is where many bloggers stop cold. One has to master how to create killer content for a blog that readers will love. But no worries – there are easy yet powerful ways to do that.
1. Decide on a specific niche and dominate it.
A blog niche is a blogger’s very own territory in terms of themes and topics. For example, a teenage girl’s blog niche could be fashion, while a chef’s blog niche could easily be cooking.
It is even better to have a niche that is very specific. For instance, will it be about preppy fashion or rocker fashion? Being specific greatly narrows down the number of competitors, and it ensures a solid reader following. Thus, it greatly increases a blogger’s chances of reaching top rank (and also, increase your blog income potential).
Now, all a blogger has to do is to dominate the niche! It sounds tough, but there is an easy trick: a niche is easy to dominate when it is one’s field of passion or mastery. Having a niche that is also one’s real-life forte makes blogging very meaningful and effortless. In this point, you can continue running your site for a long term, 5 years and more over, for example, while your competitors almost gave up! And because the you are a master of that topic, it answers how you can create killer content for a blog.
2. Emphasize unique twists.
Many bloggers might complain that being in a specific niche is limiting because they run out of topics in a short time. That’s not necessarily so. In fact, it is an opportunity to highlight unique twists on seemingly usual topics. That’s another powerful way on how to create killer content for a blog.
Magazine articles provide great examples on making write-ups unique. For example, instead of writing “Style Tips“, they write something like “Top Celebrity Style Secrets for a Perfect-Looking Body“. Plus, they emphasize the twist in the title and first paragraphs of the article.
Notice the effect? Emphasizing unique twists is a great way to grab the attention and interests of readers. It’s a “wow” factor. And because readers’ attention is a prime need for blogs, attention-grabbing twists should be present right in the beginning of a blog post. This is a widely known tip on how to create killer content for a blog. Thankfully, every blogger has the freedom to be really exciting in the titles and body of a post.
3. Show love to readers!
Yes, blogging isn’t all about self-expression anymore. It’s also about sharing your blog post ideas with readers and helping them enrich themselves. People love reading something they can relate to and make use of and it’s the best way to increase time on site of your readers!
So, to produce awesome substance for blog posts, one must always think about writing for readers. This starts by reflecting on questions about the readers. How are they involved in the topic? How should the post affect or help them?
With those questions as guides, you can then write in a personal, friendly way. It’s okay to write with some playfulness! Blog readers are actually inclined to read posts that are full of feeling and totally relatable. Bob Clarke had made a nice guest article on this topic that you might interested in reading: Romance Your Blog Readers Like a Girlfriend!
The best way to achieve that? To write like it’s just talking to a friend! It sets the blogger in a friendly mood that readers will love.
4. Write simply.
It is a basic principle that good writing is simple writing. Have you ever asked that who will likely read your entire blog post? Honestly, it’s you in 99% cases :)
Most of blogs nowadays are international targeted reader, not everyone can read and understand English easily. Like me, I still use the dictionary while reading other bloggers’ articles, therefore, the simple writing post will help me a lot.
Well, this rule definitely applies in how to create a killer content for your blog. In additional, using relative Video clip and Image can help your readers easily understand what you’re talking about.
A good thing to remember is that people on the Internet easily get tired with blog posts that are difficult to read and understand, or it’s too long to read (a blog post with 800-1500 words could be fine).
So for a blog to feel great for readers, it is best to use simple words and construct simple sentences. Also, paragraphs have to be short and sweet so that they allow little breaks in reading. And the one thing not to forget: proper grammar and spelling.
There is a simple way to ensure that a blog post is simple enough to be read: the blogger must be a reader. This means that after writing, you should re-read the whole post and be honest on how it feels to read it. Often, re-reading makes me identify complicated or flawed areas in the post, so I’m able to smooth them out right away. That’s a big step to create a friendly content article.
5. And have fun!
Even if today’s blogosphere is noisy and competitive, blogs can still be healthy and fun. It’s true that even just the process of writing a post gives a sense of freedom, self-esteem, and pleasure.
This is why you can embrace these positive feelings! Truth is, feeling positive is one of the most effective tips for how to create killer content. How you feels will definitely reflect in every blog post. So if one is having fun while writing, readers will feel that, too. There is an upbeat atmosphere in the blog, and that is very valuable in leaving a great impact on people.
So, in writing, you could swipe aside doubts, fears, insecurities, and other negative feelings. Focusing on the positive is the way to go towards empowering oneself and one’s blog.
All these five ideas are great pointers on how to create killer content for a blog. They’re very effective, and very easy, too. Any blogger can try them and see the good results.
But there is one bonus pointer that tops of this list, and that is to write persistently. No matter what, practice is still the best way to develop one’s blogging skills. And in the end, the best benefit of constant writing is the personal joy it brings :)
So, what do you think about this? Please lets me know below, thank you for reading!
- How to Write Great Blog Content
- How To Create Blog Content That Interests Readers
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